If you ask top advertising agencies why should companies invest
in their brand identity and how can doing so improve sales?
The best brand identity programs embody and advance the
company’s brand by supporting preferred perceptions. Identity expresses itself
in every touchpoint of the brand and becomes intrinsic to a company’s culture —
a constant symbol of its core values and its heritage. We at Zigma8 advertising
agency in Iran believe that by investing in your brand you will:
. Make it easy for the customer to buy.
A compelling brand identity developed in the best ad agencies
presents any company, no matter the size or location, with an immediately
recognizable, distinctive professional image that positions it for success. An
identity helps manage the perception of a company and is the interface that
helps differentiate it from its competitors marketing company Iran.
At Zigma8, a full service advertising agency, we develop brand
identities by strategically mapping and combining touchpoints that add up and
get results. By doing this we are able to achieve preferred brand-customer
relationships and increase the likelihood of sales.
. Make it easy for the sales force to sell.
Strategic brand identity works across diverse audiences and
cultures to build an awareness of a company and its strengths. By making
intelligence visible, effective identity seeks to clearly communicate a
company’s unique value proposition. The coherence message of communications
across all media sends a strong signal to the customer about the laser-like
focus of a company.
At Zigma8, a full service advertising agency, we believe that by
developing coherent brand identities for our customers, we increase confidence
and trust in the sales force, enabling them to represent that company with
pride.
. Make it easy to build brand equity.
A strong brand identity will help build brand equity through
increased recognition, awareness, and customer loyalty, which in turn helps
make a company more successful. Managers who seize every opportunity to
communicate their company’s brand value and what the brand stands for sleep
better at night.
At Zigma8 full service advertising agency, we sleep better at
night after having developed and delivered effective, efficient and exquisite
brand identities for our customers to help them keep the brand promise. We
believe that by keeping our customer’s brand’s promise as a marketing service,
we can help increase its equity.
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